Norton educators stage a 'cash mob' to give back to their community
In one fell swoop, Norton educators went shopping and gave back to the community where they teach and their students live.
The educators of the Norton Teachers Association recently found a way to combine two very different activities — community activism and shopping — to send a powerful message about the importance of giving back.
On a weekday afternoon close to Mother’s Day, members staged a “cash mob” at the Mi Closet Su Closet Boutique, a local clothing and gift shop. For the uninitiated, a “cash mob” is an organized shopping trip held in support of a local business. Cash mobs are similar to flash mobs – but instead of singing or dancing, participants gather to spend money as a group.
In this case, a steady stream of Norton educators trickled into the shop — all wearing purple, an official school color — and each prepared to spend $30.
“We thought this would be a great way to support a local business,” said NTA Vice President (Elementary) Sara Horton, who also chairs the association’s Community Outreach Program. Horton has also organized activities with NTA members in support of the Jimmy Fund and a local animal shelter through the outreach program.
Shop owner Tina Dansereau, a 1999 graduate of Norton High School, welcomed each of the educators and expressed her appreciation.
“We thought this would be a great way to support a local business.”
— Norton Teachers Association Vice President Sara Horton
“It’s a fun activity — and it’s important to get involved beyond our schools,” said Kristine Gonet, a middle school teacher and building rep.
NTA President Joe Spremulli, who used the occasion to shop for his wife and mother in anticipation of Mother’s Day, concurred. “It’s so important for us as educators to be part of the community,” he said. “We plan to do more of these types of events in the future.”